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Branding is a process of creating Meaning and Value from entities such as companies, organizations, products, and even services. In branding design, something that must consider is the visual appearance and the philosophical message carried by design.

Branding itself is crucial because it creates Character and Identity of the brand or product, which will attract audiences, create experiences & relationships, and outshine the competitor.

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The presence of digital technology dramatically influences the success or failure of an event today. The technology allows people to know the latest information, including about upcoming events.

Therefore, preparing content designs for promotional activities is essential. So, it can grab People's Attention and Curiosity toward the event.

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"95% of Presentations SUCK," says one of the world presentation experts about how people do their presentation today. That's why presentation slides should help the audience to understand whatever is explained by the speaker.

Presentation material should be nowhere near boring, long text, unclear information, and content-free. Therefore, using visual design in presentation slides is 94% more appealing to the audience than using rigid writing only.

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There are many types of social media today, such as Blog, Social Networking Sites (Facebook, Twitter), Photo-sharing Sites (Instagram, Pinterest), Instant Messaging (WhatsApp, Telegram), Video-sharing Sites (YouTube), Audio-sharing Sites (Podcast), and others.

In its development, the essential part that cannot be separated from social media is the Role of Visual Design. It can represent the message to be delivered. Sometimes for some types of social media, visuals are much more powerful than just through text.

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User Interface (UI) and User Experience (UX) are essential parts of creating and developing digital products/services. Simply, UI is anything that users do to interact on a website or mobile app, from the elements on the screen, keyboard, sound, even brightness levels. While UX is the part that directs all aspects of the individual interaction between the user and the company, product, or service.

In this case, Designing UI/UX should be created hand in hand. UI design acts as a facilitator for users to interact. While on the other hand, UX Design plays a role in mapping all kinds of user experiences.

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Video Editing is a process of manipulating and arranging specific parts of a video. This arrangement process clarifies the message to be delivered and creates better work than before.

In the business and digital world, video is considered More Effective than just written text. The messages delivered usually include company profile, product/service description, branding and content creation, and other purposes.

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